Misti Martin, President and CEO of Cherokee’s Office of Economic Development, Seeks Brand Identity for Cherokee County

Misti Martin and group #1

Cherokee’s Office of Economic Development President and CEO Misti Martin was the featured guest speaker at the Council’s Cherokee Advisory Committee Meeting on June 18, 2014. Of the many topics discussed, a large focus was placed on the initiative to create a brand and recognition for Cherokee County, in particular for the South Cherokee area.

Economic development and growth are projected to continue gaining momentum in 2014 with 32 new business prospects (including 17 films) interested in Cherokee County. Most of these prospective opportunities are located in the southwest area or within Opportunity Districts (OZ’s).  Cherokee is working with Georgia Resource Center to identify sites for future development, especially along the major thoroughfares. The Northside Hospital-Cherokee continues to grow as well, employing over 1,400, including over 800 physicians. That growth is expected to continue with a new $250 million hospital facility to open in 2016, which will include six stories and a multi-specialty medical office building and cancer center. Cherokee County schools are doing exceedingly well, with four of the county high schools named “Best High Schools” in 2014 by the U.S. News & World Report.

For the full presentation, click HERE.